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Governance Solutions


Governance Solutions have been delivering certifications, resources, consulting, and education to boards and directors for 30+ years, across 3 sub- brands — and a unified brand system and marketing approach was needed.


We redesigned all 3 brands to maintain key heritage elements while charting a striking new, unified design direction, along with updates websites, course materials, and marketing collateral.


Brand Strategy, Brand Design, Messaging, Website, Course and Marketing Materials

One Key Takeaway

That 3 related brands can easily share one design DNA, and connect both
to the past and future of the overall brand — without sacrificing variability, uniqueness, or distinct focus for each.

Agency & Timeframe

Stack Creative, 2020-21

My Role

Creative Direction
Business Development & Scoping
Agency Ownership


CD: Stuart Thursby
DN: Holly Truax
CW: Graham Mutch
STR: Vicki Waschkowski
UX: Geoff Weeks
AM: Amy Kozbial
DV: Sandbox

Brand Elements
New logos, a refined colour palette, and a unified system of dots and dashes across all 3 sub-brands, based off the core “pillar” from the original logo, and extending the concept of governance to a pen for individual directors.

UX, Graphics, and Content for the corporate website for each sub-brand, with a holistic content strategy that linked content across all 3 websites to create one “governance ecosystem” across the brands.

Get in Touch

© 2022 Stuart Thursby


Canadian Olympic Committee
Governance Solutions
Jane Goodall Institute
Save the Children
World Vision

Additional work examples available upon request.

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