The Jane Goodall Institute of Canada

Situation

The Jane Goodall Institute of Canada had a revitalized mission, but their website and materials still reflected their outdated messaging, while also needing a technical overhaul to boot.

Solution

We reframed the JGIC’s mission, vision, and impact to the world through the strategy, content, design, and build
of their new website, along with the creation of a :90 manifesto video and various marketing materials.

Elements

Website, Video, Print, Direct Mail

One Key Takeaway

The power of working with the same, multi-talented team across both a large web build and a scripted :90 video in terms of the unity of the creative vision.